One of the most basic concepts of SEO and yet many marketers just skip this step in their keyword research. Many "content creators" gloss over it when writing their content. It boggles the mind. Let's get into it.
In the world of SEO, a citation is a reference to your business on another website. These references can be in the form of a link, a mention of your business name, or even just your address and phone number.
You're probably wondering what happened to The SideKick Blog... Or maybe you aren't. What's The SideKick Blog? Well, it's @vinberdon's personal log of Kickstarter project reviews! Real, live, actual reviews of the end result of projects that he has backed and received a reward.
Learn about Local SEO and how you can target people in specific geographic areas. Expect to find posts about Google MyBusiness, Yelp, and other local citations.
Off-Site SEO. As opposed to On-Site SEO. Learn what you can do elsewhere around the web to help increase your performance and ranking. You'll find stuff about local citations, backlinks, and more.
"Your Money Your Life" has become an incredibly important topic when it comes to SEO. If your business falls into that very, very broad category, your content will come under much more scrutiny by Google.